Some musings on AI: Why strategy will outweigh execution in the future of work

AI is changing the way we work and how businesses operate, this is a fact that needs to be embraced. However, whilst the doomsayers are claiming the end of the human race as we know it, I have a more optimistic take on AI, particularly from the lens of running a business.

Let’s talk about leverage. For a product or business to solve a problem at scale, you need leverage.

In The Almanac of Naval Ravikant, we get an eloquent overview of this and at this very moment with ChatGPT, Midjourney and many more AI tools an individual can essentially leverage the collective power of the internet to solve problems.

But the most important questions for any business still remain:

  • What problems should/needs to be solved?
  • How to deliver value to my users/customers?
  • What’s my competitive positioning?

Sure, asking ChatGPT might provide you some useful insights around such questions, but AI can’t and won’t be able to mobilize the answer and create tangible value in our society - at least not yet 😅

What I’m getting at is that strategy is rapidly outweighing execution due to the extreme leverage that AI provides us with.

So, with this in mind, I believe the nature of work will change. AI will and should be treated as an extension of your team, allowing creativity, strategy and problem solving to take it’s rightful place as the guiding force behind a business and value creation in society.

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